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Act: Design Strategist Jennie Winhall explains how the PSP could be a major new force in opening up public institutions and empowering citizens to take action and get involved.
Inspire: Jemima Rellie, Head of Digital Programmes at Tate sees the PSP as a part of the emerging new model for performance, arts and culture based on collaboration and participation.
Investigate: Mike Saunders, Director of Digital Media at Kew Gardens believes the PSP can enable citizens to 'tell it how it is' delivering a fertile and inclusive arena for participating in factual media.
Play: Technology writer and academic Aleks Krotoski thinks the PSP can develop meaningful Public Service Content which will appeal to the digital natives who have grown up with computer gaming.
Story: Andrew Chitty, of Illumina Digital thinks the PSP holds huge potential for audience participation in new forms of narratives inspired by dramatic heritage, theatre, performance and networked gaming.